Taking The Terror Out of Team Building

Do you carry out team building events? Are they well received? They tend to have a bit of a bad press with some people. A quick look back in time, and it’s easy to see why.

Many of us are a little scarred by the team building events of the 80s and 90s. We remember putting our trust in strangers (being carried in the air by a bunch of people we don’t know or waist high in freezing water). We recall feeling like we were in an episode of The Apprentice (running round strange cities with a team of strangers). We know the feeling of wanting to HIDE, rather than lead a paintballing team around a wet forest in Cumbria.

And this was the problem with some team building events in the past. They didn’t take into consideration the different personalities and demographics at play, let alone look at WHY they were being held in the first place.

Does your team building appeal, or repel?

We create bespoke activities that bring people together in totally different ways - it’s through years of working with people and teams that we believe we design programmes and activities that can really engage people in a focused, challenging and enjoyable way.

Your role is to get the best out of everyone, not to embarrass your staff. So what is the best type of team building?

It has to have a purpose. Let’s not do things for the sake of it. Our approach at Berrison is to create something that reflects the business and its culture. By listening to your needs we can create an activity that really has an impact, whether that be to help people be more productive, or get better at communicating, or manage their time more effectively. 

Sometimes a simple staff night out, or local charity initiative can really bring a team together. By listening to your staff, walking the floor and knowing what they want, as well as what you need, you will know what is required. Those objectives need to be front of mind.

Where should it be held?

Anywhere! Again, this depends on the business, but there’s no need to fly everyone off to some fantastic location, or bus them off to a remote country hotel. The content is key, and your team building events do not need to last a long time. Keeping it short and snappy - so local - is often just as effective: people don’t have the time for five days away from home.

How do you please everyone?

The classic manager conundrum. Here is where planning really comes into its own. Our events have roles and responsibilities within them that appeal - often completely subconsciously - to different personality traits. Nobody should feel uncomfortable in a good team building session. No one is left on the periphery.

How can you maximise it?

We often recommend a follow up event or some sort of revisit further down the line. It’s key that the team remembers the learning and how it relates to the business and how it can be utilised in real life for the benefit of the company.

A team event is all about working with a team, to help them be more focused, more self-aware and productive.

Seriously Focused Fun – that’s what we call it!

'“This was our first time exhibiting at the Great British Business Show and we were really impressed with the organisation, the calibre of the speakers and the overall energy at the event. We’ve made some excellent contacts and had a great time discussing the importance of teambuilding to businesses of all sizes. Our work takes us all over the world but it’s particularly encouraging to see so many passionate startups and growing businesses right here in the UK - and this is clearly the event that can provide them with the tools they need.” - Martyn Mills, Berrison





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