Branding and PR TheatreKeynote 1 Keynote 2 Startup Theatre 3 Startup Theatre 4 Startup Theatre 5 Startup Theatre 6 Commercial Law and HR Theatre Raising Finance Theatre Finance Theatre 9 YBC Theatre 10 Branding and PR Theatre Digital Marketing Theatre SME Marketing Theatre SME Theatre 14 SME Theatre 15 SME Theatre 16
Thursday 16th Novemeber
Friday 17th November
11.00 - 11.30
Discover the 7 Forces of Business Mastery to Bring Your Business to The Next Level: The power of creating an effective business map. The importance of constant & strategic innovation. The key role of raving fan customers in your business model.
11.45 - 12.15
Creative often gets pushed down the list when starting a new business, usually because it is assumed that a visual identity can wait. This seminar will highlight just how important creative is to a new business and the difference it can make at the very beginning of a company’s life.
12.30 - 13.00
Large corporations spend thousands on branding with good reason. This seminar will show how even SMEs and Micro Businesses can build a brand and add value to their enterprise with zero budget. Branding is not just a logo. When you''re in one of the most competitive markets in business, how can make yourself distinctive? It''s your brand and the story behind it that will make you more attractive than your competitors. By having a strong brand identity you''re telling the world that they can trust you and invest their time and money with you. From this seminar you will discover the 7 key elements to building a brand.
13.15 - 13.45
Delving into the future of digital marketing and what business can use now to amplify the volume of activity and make one person look like a one hundred. How can you integrate all this into your existing business? Lets find out.
14.45 - 15.15
In this seminar, James Nicholson will discuss the latest ways of ranking your website in 2017. Tactics from years gone by have changed a great deal, so you need to ensure you are up to date with the latest techniques. James will also advise how you can avoid Google penalties such as Google Panda and Google Penguin.
15.30 - 16.00
Everyone wants to achieve their dreams, and yet everyone hates change. The issue therefore, is not the change itself but in the way that we see change: we see Change as good when we invite it in and bad when it happens to us. In this talk, I shall give Change Management strategies to enable us embrace and take control of change instead of letting change control us.