Push are an accredited Google Certified Partner and the London based team have been building campaigns on Google Adwords since 2005. In this session they will focus on the most common mistakes made by seasoned Adwords professionals. Push will also reveal the best practice for making the most of Google Adwords such as understanding how to tailor Ads for mobile devices including Ipads, looking at the importance of the ‘impression share’, adding and tailoring search Ad extensions and the increasing importance of assisted conversions.
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This seminar will benefit businesses already running Google Adwords campaigns either ‘in house’ or through an outside agency. It will also benefit start-up businesses with marketing budgets on Google of at least £700 per month.
Steven Hyde co founded Push an online marketing agency with Ricky Solanki over 7 years ago. The business is a Google Certified Partner and provides a full range of online marketing services including PPC, SEO, Social Media, Email marketing. They have also built and optimised over 300 websites.
Steve’s work at Push has taken start-ups to over £1m turnover in less than 12 months. Clients include many SMEs but also FTSE 250 businesses including Aga, Tiscali, Pipex, RBS, NatWest and many other successful businesses in a variety of sectors.
Prior to forming Push, Steve worked in marketing, sales and commercial functions for PepsiCo, Kraft Foods, McVities and the Walt Disney Company to director level. Whilst at Disney Steve’s experiences working with Amazon and other players in the internet sector inspired him to set up Push.
Push advocate that there are only three ways to grow a business online; Acquisition, Conversion and Retention.
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