This session will provide insight and best practices on how to accelerate your business growth through the better use of real time insight, analysis and marketing tools.
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Richard Robinson, Industry Leader, Business, Technology & Retail Markets, Google
Richard has spent almost 15 years assisting companies in the development and implementation of effective go-to-market strategies. He has led many strategic marketing initiatives across various business and technology areas and is a seasoned presenter at industry events. At Google he helps businesses develop highly effective digital strategies. Prior to Google, Richard was Vice President at IDC, where he led IDC consulting and marketing services business in Europe and he also led the client services division of IDG's International team based in EMEA. Richard a member of the IDM B2B Marketing Council & the IAB B2B Council.
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