This seminar explains the absolute fundamentals for succeeding in e-commerce whether you are starting up or running an existing site and wish to see more sales. Starting with the fundamentals of how to identify and price hot, in-demand products, we will explain the myths and magic of SEO and internet marketing.
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Want to succeed in online sales? This seminar explains the absolute fundamentals for succeeding in e-commerce whether you are starting up or running an existing site and wish to see more sales. With annual UK online sales increasing to £75bn in 2012, opportunity abounds for businesses to get their share of this burgeoning marketplace. Starting with the fundamentals of how to identify and price hot, in-demand products, we will explain the myths and magic of SEO and internet marketing as it relates to e-commerce sites and how to analyze why your competition rank higher than you and how you can outperform them. Then we will take you through multi-channel selling including how to capitalize on Facebook, Twitter and coupon crazes like Groupon, plus some quick tips on improving your Pay Per Click campaigns. This seminar is a must for everyone who wants the fast inside track for succeeding in online retailing.
Neil Whelan is the Innovation Director at Wildfire Internet and founder of the ReallyEasyCart e-commerce software platform. Building on his background in product and software development at Kalamazoo plus 13 years of sales and marketing experience at major IT companies, the last 4 years have been spent working with both small and medium size businesses to help them establish their online presence and increase their web revenues by millions of pounds.