Mike Southon shows how everybody can sell, featuring material from UK best-seller Sales on a Beermat.
Mike’s presentation explains the simple steps any company can take to double their sales immediately without spending money on expensive marketing campaigns. It also shows how everyone, especially non-salespeople can be involved in the sales process without feeling sleazy or uncomfortable.
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We would all like to increase the revenue of our companies, but not all of us are experienced salespeople.
Small businesses have to generate revenue but often do not have a purpose-built salesperson. Larger organisations have many people involved in the sales process who do not have much formal sales training, such as consultants, engineers, lawyers and accountants.
Mike Southon shows how everybody can sell, featuring material from UK best-seller Sales on a Beermat.
Mike’s presentation explains the simple steps any company can take to double their sales immediately without spending money on expensive marketing campaigns. It also shows how everyone, especially non-salespeople can be involved in the sales process without feeling sleazy or uncomfortable.
Sales on a Beermat is packed with practical tips and real life examples from Mike’s many years as a highly successful salesman, all delivered with energy, style and humour.
Mike is one of the world’s top business speakers, a Fellow of The Professional Speakers Association.
He is a very experienced conference facilitator and moderator, having interviewed over 100 top business people, now featured every Saturday in his Financial Times column, “My Business”.
Mike is co-author of several best-selling business books, including The Beermat Entrepreneur and Sales on a Beermat.
Mike built and sold his own company in the 80s and worked on seventeen different start-ups in the 90s (two later went public, three went broke!). Mike Southon is now the UK’s leading entrepreneur mentor. As a business speaker, he delivers over 100 presentations every year, all over the world.