John Palmer

Founder and CEO of the business consultancy exec4. Growth,change and turnaround specialists.

Scoping, shaping and providing bespoke mentoring programmes for entrepreneurs and business leaders.

Frequently work with senior executives, directors, entrepreneurs and start-ups to break through to the next level.

Corporate career experience with acclaimed market leading global brands, growing SMEs, and family business ventures.

A pioneer Chartered Director (1999), Masters in Company Direction (Leeds Business School); and has served for more than 15 years on professional development IoD committees.

Chair of the UK VA Awards for Virtual Assistants and organisers of the annual UK VA Conference. John is a long-term advocate of the need for continual professional development Incorporating diversity, inclusivity and ‘women in business’ initiatives.

The value of working with outstanding award winning Virtual Assistants

Evaluate which admin and back-office processes could be delegated to release your time to focus on growing your business faster.

The seminar will cover: what can a Virtual Assistant do for me and my business; how much will they charge and how do you engage a VA; what to look for in selecting your first Virtual Assistant.

Meet some of the region’s leading UK VA Award winning Virtual Assistants


  • Dawn Crossingham: Speaking at The Business Startup Show

    Dawn Crossingham

    Creating a Vision for Business Growth

  • Sunil Gokani: Speaking at The Business Startup Show

    Sunil Gokani

    Minimise the fluctuations of Currency Exchange to your bottom line

  • William Adoasi: Speaking at The Business Startup Show

    William Adoasi

    Seminar 1: How to effectively Crowdfund Seminar 2: Finding your why

  • Sarah Hooks: Speaking at The Business Startup Show

    Sarah Hooks

    We can change the future through changing education