Danny is Co-founder of Work for Good. Prior to that he spent 25 years in the City of London, the last 17 at Deut Bank where he ran coverage of FTSE100 corporate clients. He was also Chair of the UK Corporate Citizer Committee. His non-executive directorships include Shakespeare''s Globe, The Microloan Foundation, S History and Ivy House Learning.
Cause Marketing - Do Well by Doing Good
The benefit of having a visible social narrative has never been higher. 89% of customers would switch brands another of equal quality to support a cause. 64% of millennials wouldn''t take a job with a company without str social values. Learn how to easy it is for businesses of any size to embed charitable giving and Cause Marke in smart ways that are good for both business and causes.